Title:
The Author on Stage: Björn Ranelid as Performance Artist
Author:
Torbjörn Forslid: Centre for Languages and Literature, Lund University, Sweden Anders Ohlsson: School of Arts and Communication, Malmö University, Sweden
DOI:
10.3384/cu.2000.1525.10231529
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Year:
2010
Volume:
2
Theme:
Theme: Literary Public Spheres
Pages:
529-551
No. of pages:
23
Publication type:
Article
Published:
2010-11-04


Media development has profoundly affected the literary public sphere. Authors as well as politicians may feel obliged to follow “the law of compulsory visibility” (John B. Thompson). All contemporary writers, be it bestselling authors or exclusive, high brow poets, must in one way or another reflect on their marketing and media strategies. Meeting and communicating with the audience, the potential readers, is of critical importance. In the article “The Author on Stage”, the authors consider how different literary performances by Swedish novelist Björn Ranelid (b. 1949) help establish his “brand name” on the literary market place.
Keywords: Björn Ranelid; performance studies; literary performance; author readings; Richard Schechner; Erika Fischer-Lichte

Volume 2, Theme:: Theme: Literary Public Spheres, Article 31, 2010

Author:
Torbjörn Forslid, Anders Ohlsson
Title:
The Author on Stage: Björn Ranelid as Performance Artist
DOI:
10.3384/cu.2000.1525.10231529
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