Article | Culture Unbound: Journal of Current Cultural Research | Studying Ad Targeting with Digital Methods: The Case of Spotify

Title:
Studying Ad Targeting with Digital Methods: The Case of Spotify
Author:
Roger Mähler: Department for Media Studies, Stockholm University, Sweden Patrick Vonderau: Humlab, Umeå University, Sweden
DOI:
10.3384/cu.2000.1525.1792212
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Year:
2017
Volume:
9
Issue:
2
Pages:
212-221
No. of pages:
10
Publication type:
Article
Published:
2017-10-31


Not Available.

Volume 9, Issue: 2, Article 14, 2017

Author:
Roger Mähler, Patrick Vonderau
Title:
Studying Ad Targeting with Digital Methods: The Case of Spotify:
DOI:
10.3384/cu.2000.1525.1792212
References:

Angwin, Julia et. al. (2016): ‘Facebook Doesn’t Tell Users Everything It Really Knows About Them,’ ProPublica, December 27. Accessed August 19, 2017. www. propublica.org.

Grasseger, Hannes and Mikael Krogerus (2017): ‘The Data that Turned the World Upside Down,’ Vice Magazine, January 30. Accessed August 19, 2017. www.vice. com.

Greenberg, David M. et al (2016): ‘The Song Is You: Attribute Dimensions Reflect Personality,’ Social Psychology and Personality Science 7(6): 597–605. https://doi.org/10.1177/1948550616641473

Hölck, Katharina (2016): Beyond the Single Platform: An Assessment of the Functio­ning and Regulatory Challenges of Multi-Layered Platform Systems in the Media and Communications Sector. Brussels: Vrije Universiteit Brussel.

Holt, Jennifer and Alisa Perren (eds.) (2009): Media Industries: History, Theory, and Method. Chichester: Wiley-Blackwell.

Madrigal, Alexis C. (2017): ‘Google and Facebook Have Failed Us,’ The Atlantic, October 2. Accessed October 2, 2017. www.theatlantic.com.

Marres, Noortje (2017): Digital Sociology. The Reinvention of Social Research. Cam­bridge: Polity Press.

Meyer, Robinson (2017): ‘Could Facebook Have Caught Its “Jew Hater” Ad Targeting?,’ The Atlantic, September 15. Accessed October 2, 2017. www.theatlantic. com.

Nudd, Tim (2016): ‘Spotify Crunches User Data in Fun Ways for This New Global Outdoor Ad Campaign,’ Adweek, November 29, 2016. Accessed October 24, 2016. www.adweek.com.

Rogers, Richard (2013): Digital Methods. Cambridge: MIT Press.

Sandvig, Christian and Eszter Hargittai (eds.) (2015): Digital Research Confidential: The Secrets of Studying Behavior Online. Cambridge, MA: The MIT Press.

Sandvig, Christian (2017): ‘Sandvig v. Sessions: Challenge to CFAA Prohibition on Uncovering Racial Discrimination Online,’ www.aclu.org/cases/sandvig-v-ses­sions-challenge-cfaa-prohibition-uncovering-racial-discrimination-online, Sep­tember 12. Accessed August 19, 2017.

Skeggs, Beverley and Simon Yuill (2016): ‘Capital experimentation with person/a formation: how Facebook’s monetization refigures the relationship between pro­perty, personhood and protest,’ Information, Communication & Society 19 (3), pp. 380-396. https://doi.org/10.1080/1369118X.2015.1111403

Spotify (2015): The Spotify for Brands Team, ‘Hello private marketplaces. Spotify here.’ 5 November 2015, brandsnews.spotify.com. Accessed August 19, 2017.

Terdiman, Daniel (2015): ‘Spotify Exec: “We Collect An Enormous Amount of Data”,’ Venturebeat, February 24. Accessed August 19, 2017. www.venturebeat.com.

Vonderau, Patrick (2017): ”The Spotify Effect: Digital Distribution and Financial Growth”, Television and New Media (forthcoming).

Volume 9, Issue: 2, Article 14, 2017

Author:
Roger Mähler, Patrick Vonderau
Title:
Studying Ad Targeting with Digital Methods: The Case of Spotify:
DOI:
10.3384/cu.2000.1525.1792212
Note: the following are taken directly from CrossRef
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